Google Adwords -- Charges for False Clicks?

I am an Adwords advertiser and recently I have been comparing my page views (how many times a visitors sees a page) to the number of clicks Google has been charging me. On November 25th, my Web site had 308 page views, but Google charged me for 705 clicks.





In any other business, that would be called fraud. Part of me wonders if Google is doing this to other Adword advertisers and that is how they are “jacking up” their revenues, thus increasing their stock price that hasn’t been seen since the “Dot.com” bubble burst in the late 1990’s.





My question is, has any one else experienced this problem and is there any legal action against Google I can take not only to help me but also other unsuspecting Adword advertisers maybe being taken advantage of without their knowledge?

Google Adwords -- Charges for False Clicks?
Sounds like click fraud to me. Raise the issue with Google and have them investigate the case. Many sleazy b@stards out there stealing revenue by falsely clicking ads...or maybe some competition trying to eat up your ad dollars eh?





Fukinluck - You think they would actually pay employees to click ads? C'mon, with all of the tech out there I would think programmed errors would be a better route ;)








ADDITION





I didn't want to come right out and say it like that but, I agree.





It is probably NOT your stats program because I see the same thing in my raw log, pro stats program, and with very sophisticated tracking. Whenever it shows up, sales are dead also.





Even a savvy competitor can click and x-out before a pageview is recorded and also come in with multiple IP's so it is really tough tracking them at times.





Bottom line, complain but, it is the fox watching the henhouse...we are all at their mercy as advertisers.





And yes, Yahoo! PPC rocks! I wish they had adwords.





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Reply:Google has been sued like crazy for click-fraud.





It wouldn't surprise me if behind their doors, they have hundreds of employees just clicking their own ads. It's a license to print money for them.





If you actually have evidence, use it. Call them and dispute it. If they don't work with you, get a lawyer and sue them. They've got plenty of cash.





You should google "Google click fraud lawsuits" and see what happens. There's over 1 million hits!
Reply:I do not speak for or represent Google, but they see this more than you know. MANY statistics reporting software on the various servers out there are not even close to getting everything right. Most would not stand up in court due to the industry knowledge that they are unpredictable at best. If there is click fraud, which means competitors click on your ads many times, Google can usually see that and if they are made aware of it they will usually give back credits. It is usually done by competing keyword buyers, or is a discrepancy in the statistics for your site.